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iEnvision Technology, Inc.

Virtual CMO to Legal IT Solution Provider
PROJECT Assisted in navigating the legal vertical
WHAT WE DID

Event management and marketing, scheduling meetings with key industry personnel

CLIENT iEnvision

PROJECT INFORMATION

As a result of the acquisition of Autonomy by HP, iEnvision’s found itself in the enviable position of unprecedented opportunity for growth, but without the expertise in navigating the legal vertical. We became an iEnvision “virtual employee” by getting directly involved in day-to-day marketing strategies, decisions, and activities.

Throughout the Engagement

At industry events, we provided the guidance to secure high-visibility booth placement, eye-catching signage, premium items, ad creation, and placement in event guides. We scheduled meetings with industry analysts and reporters, which proved to drive measurable revenue to iEnvision.

Within two years, iEnvision was positioned as a leader in the Legal IT vendor category, resulting in its acquisition by the international consulting firm, Duff & Phelps, LLC.

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